Wednesday 19 March 2008

Perfect example of innovative communication

Eric Bun is a real innovator of what I call the new generation. He is astonishing good in building communication formats in an innovative way. The latest achievement is a book review of "Brand Hijack'' from Axel Wipperfürth. He showed that a book review is not simple a plain text with an opinion but also a way of bringing the message across!

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